Chapter Master Plan
2008-2009 Goals
1. To hold 3 Chapter Educational Sessions in Upper Peninsula in 2008.
2. To have all UP Chapter Committee members purchase and wear PAC Lapel Pins at Executive Committee meetings and promote them to UP Chapter credit unions. There will be a $5 fine for each member not wearing pins at UP Executive Committee meetings that will be donated to state PAC Fund
3. To hold a 50-50 drawing at all UP Chapter Executive Committee meetings with proceeds going to PAC Fund.
4. To reach a 75% participation in 2009 Brand Campaign do at year end 2008.
5. To reach a 50% participation in fall 2008 CRI Survey.
6. To reach 50% of the total MCUF Goal for 2008.
7. To have each UP Chapter Executive Committee member review UP Chapter website. Send any corrections to Barb Parisotto bmp@mcul.org and additions to Karen Dahl kdahl@myfcu.net by July 1, 2008.
8. To contact MCUL chapters, research the possibility and hold a Chapter Leaders Retreat in UP in September or October 2008.
Strategies
- Enhance Communications between UP credit unions and chapter leaders.
- Survey UP credit unions and other credit unions within the surrounding chapters to determine educational needs.
- Increase credit union meetings with legislators and help educate UP credit unions of the importance and needed support in this area with assistance from the league.
- Publish UP chapter of event calendar and have League place on chapter website.
Action steps and timelines
- Develop better marketing materials and strategies for promoting key UP educational programs.
- Contact Michigan Credit Union League Governmental Affairs staff for assistance to communicate and educate credit union leaders of the importance and need for legislative support.
- Build networking opportunities for credit union staff and volunteers – one on one personal contact should also be made by chapter leaders.